Rush Street Interactive (RSI), one of the biggest companies in the iGaming industry in the US and the owner of online casino brands BetRivers and PlaySugarHouse, has announced the launch of their brand new RushArena product.
RushArena is an innovative multiplayer tournament engine, which will allow video slot players to compete against each other in head-to-head matchups.
RSI has had success with similar products in the past, as their innovative bingo games were massively popular with the players. Now, the company aims to provide slots players with an even more immersive and competitive experience by allowing them to compete in ways that were not previously possible.
The operator will run the first tournament on their brand-new engine under the name RushRace, and this tournament will be used to demonstrate the unique elements of RushArena.
While slot tournaments are not a new idea and have been organized in live casinos for a long time, RushArena will introduce some completely new concepts and features.
For one, players will be able to play on their own time, which means there will not be a fixed time at which a tournament is played. Players will have the option to play multiple games during a single tournament, and switch between them as they see fit, which is something many will appreciate as switching games is definitely a big part of the slots experience.
All leaderboards in RushArena powered tournaments will be updated in real time, while players will be able to compete with varying bankrolls and play at different bet levels to adjust their strategy. A variety of outcomes will influence the final outcome, which means it won’t be the richest player who will win every time.
To make things even more exciting, RSI will allow players to purchase entries into tournaments from their proprietary bonus store, which means loyalty to RSI casinos will be worth even more from this point on.
RSI’s history of player engagement
RSI has been an operator looking to engage the players and give them extra incentives to play on its brands.
Some of the most popular games and promotions RSI used to this end include its Scratch Cards, Wheel Spins, and the operator’s unique bonus store, which as offered some of the best rewards around.
RushArena is the next step that RSI is taking in building a connection with its players by giving them opportunities to compete, have fun and potentially win valuable prizes in fair and engaging tournaments.
“Enhancing the player experience remains our top business strategy,” said Richard Schwartz, CEO of RSI. “We listen to our customers, and by owning, building and innovating the framework, we can tailor our games to deliver what our casino players, or insights obtained from them, have told us they want. We use these ground-breaking game mechanics to create new experiences, which is consistent with our goal to increase retention, loyalty, and business KPIs (key performance indicators).”
RSI has already announced that RushArena is only the first step in the process of making slots more engaging, as further updates should allow players to play head-to-head and challenge other users on the casino to exciting one-on-one duels.